Servicemaster Franchise: Cost, Fees & Earnings

Home, Cleaning, and Repair

621 locations (2024), +0.6% YoY(Item 20)

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Median Revenue (AUV)

$357,712

Source: 2025 FDD, Item 19

Initial Investment

$104,300 – $179,750

Source: 2025 FDD, Item 7

Franchise Fee

$32,500

Source: 2025 FDD, Item 5

Royalty

4-7%

Source: 2025 FDD, Item 6

About Servicemaster

ServiceMaster Clean franchises offer commercial cleaning and janitorial services. Franchisees provide facility maintenance, including cleaning, sanitization, disinfection, trash removal, floor maintenance, and more. They can also offer optional services like facility maintenance consulting and minor repairs. The business model centers on securing recurring commercial cleaning contracts. The target market includes businesses, facilities, and organizations needing professional cleaning. The value proposition is providing reliable, high-quality cleaning services under a recognized brand, with access to national accounts and operational support.

Gross Sales by Performance TierSource: 2025 FDD Item 19

AUV Trend — Multi-Year Median Revenue

Additional Item 19 Analysis

Deeper Item 19 Analysis (Charts 3–6)

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Openings & Closings, Transfer Rates, Franchise vs Corporate Mix

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Servicemaster vs Competitors

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Servicemaster Franchise FAQ

How much does a Servicemaster franchise cost?

Per Item 7 of the 2025 FDD Franchise Disclosure Document, the estimated initial investment ranges from $104,300 to $179,750.

What is the Servicemaster franchise fee?

The FDD reports an initial franchise fee of $32,500.

What royalty does Servicemaster charge?

The FDD reports an ongoing royalty of 4-7%.

How much revenue does a Servicemaster franchise generate?

The 2025 FDD reports a median revenue per unit of $357,712 for fiscal year 2024. Individual results vary.

Can I finance a Servicemaster franchise with an SBA loan?

Many franchise purchases are financed with SBA 7(a) loans covering a large share of the total project cost. You can check what you'd qualify for with Franchable's free SBA prequalification.

Data sourced from the brand's Franchise Disclosure Document. Franchable is not affiliated with or endorsed by Servicemaster. This is not an offer to sell a franchise. Individual results vary.